Public Relations Service Philosophy IV


Corporate Communications and the Business-to-Business Arena

The imperfect science of public relations takes many forms. One of its most interesting applications is in the upper strata of corporate decision-making. This is sometimes called Public Affairs.

Within the context of our retainer relations, we provide invaluable consultative services that cover the full spectrum of corporate needs from conceptualizing and executing effective external (and internal) communications to the delicacies of negotiations with strategic alliances, and potential partners for our clients.

Corporate, institutional and governmental advocacy services and allied support activities are a vital ingredient in our corporate communications service mix.

We open doors that are locked to others; we correct and smooth over inter-corporate misunderstandings; we act in a discretionary manner on behalf of our clients in an atmosphere and discipline of total confidentiality.


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